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CASE STUDY |
| CLIENT: |
Russell & Ballard Jewelers
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| BUSINESS: |
Retail Jewelery Store
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SALES•MODEL:
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Reatil/Direct
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| LOCATION: |
Grand Rapids, MI
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| SERVICES: |
Sale of jewelry, jewelry repair, engravings, appraisals, cleaning and custom design |
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COMPANY OVERVIEW
Jewelry store wanting to expand beyond their established clientele and grow the communities’ awareness of their store, brand and new location. Before hiring Innovative Marketing Results, Russell and Ballard had no web presence.
SERVICES AND RESULTS
Innovative Marketing Results was hired to design, build and develop content for their new website. The new site welcomed over 200 unique visitors in the first month.
HOW WE GOT IT DONE
Biweekly working sessions to develop site map, content, and collect images. Innovative Marketing Results managed writers, programmers, and designers to deliver a well written, visually appealing website in a timely manner.
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GALLERY PAGE
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KNOWLEDGE CENTER
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